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Begun Release Book on Contextual Advertising

Contexual Advertising Runet book-preview

Begun.ru is the contextual advertising provider for the Russian search engine Rambler and other leading Runet portals. They have just released a book on the topic of “Contextual Advertising on the internet”. The authors include several key members of Begun’s own organisation, such as Victoria Aliyev – (Chief Analyst). Alexey Basov (Begun CEO) and Glavatskiy [...]

Russian AntiMonopoly Service Blocks Google Deal

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According to Interfax, Googles proposed deal to puchase the contexual ad provider, Begun.ru, for $140m was shot down by the Russian Anti-Monopoly Service (FAS) on Thursday. The reason cited has been a lack of clear information on the “individuals who can exert influence on the activity of the Google group, as well as a list [...]